Rihanna flaunted her gorgeous physique in lime-green lingerie from her Savage X Fenty collection during a recent campaign shoot. The multitalented artist and entrepreneur looked stunning as she personally modelled the alluring pieces in a series of photographs. She definitely knows how to promote her own brand!
In a recent campaign shoot for her Savage X Fenty line, Rihanna flaunted her stunning physique in vibrant lime-green lingerie. The 32-year-old singer wore a delicate lace bra and matching briefs that featured daring cut-out details accentuating her posterior. To complement the saucy ensemble, Rihanna wore her waist-length locks in natural curls that cascaded down her shoulders. In a previous post, she proudly boasted about the success of her lingerie line, confessing that although she’s usually humble, she refuses to be when it comes to Savage X Fenty. She captioned a picture of herself lounging in a sexy purple bra and garter set with the words “New Savage for de gal dem!”
To celebrate the second anniversary of Savage x Fenty, Rihanna shared a photo on Instagram wearing a lingerie set that complemented her intricate tattoo. She thanked her fans for their support and expressed her pride in the brand. In another post, she emphasized the beauty of the bra and showed off her confidence in lingerie. Rihanna’s charitable work has also been in the spotlight, with her donations of $5 million to global coronavirus relief and an additional $1 million alongside Jay-Z to aid New York and Los Angeles. She has also committed to supporting domestic violence victims who are at risk due to being confined at home.
In a brilliant marketing move, she decided to feature herself as the model for a collection of alluring clothing. The photoshoot captured her in a variety of sultry poses, showcasing the items in a captivating way. The brand, Savage x Fenty, undoubtedly benefited from this clever tactic.
Last month, Rihanna happily celebrated the second anniversary of her thriving lingerie collection. However, she is not just content with her entrepreneurial success. In solidarity with the fight against racial inequality and injustice, her lingerie brand has halted operations worldwide for “Blackout Tuesday.” This social media campaign, which began last Friday, is aimed at protesting police violence and racism in response to George Floyd’s death in Minneapolis. To mark this movement, Rihanna’s lingerie line, along with her Fenty Beauty and Fenty fashion collection, issued a statement emphasizing that this is not a day off, but rather an opportunity to reflect and create genuine change. They declared that they will not remain silent or passive bystanders.
Rihanna’s beauty and fashion brands have taken a stand in support of #BlackoutTuesday. Their statement emphasizes that the fight against racism goes beyond just financial donations and words of support. In solidarity with the Black community, they will not conduct any business on Tuesday, June 2, globally. This is a day for reflection and finding ways to effect real change. They encourage their customers to donate to organizations such as Black Lives Matter NY, Reclaim the Block, and The Bail Project.
